Company: Admark (www.admark.com.au) are the Marketing & Promotions agency for global personal care company Colgate Palmoilve (www.colgate.com.au).
Brief: Balance Design Group was asked to partner with Admark to create a mini-site for the new Cuddly Aromatherapy product range which is launching in the Australian market, and being promoted by a competition organised and managed by Admark (www.admark.com.au).
Admark will soon be launching a sampling promotion to consumers, who can use the barcode to then enter a competition online via the mini website, and answer a short survey regarding their thoughts on the new product.
Solution: Create a high quality design for the mini-site which reflects the packaging and promotional graphic design done by Admark.
Include an online registration form and customer survey form that captures the data in the back end via .csv file for easy post-campaign reporting and analysis.
Services: Balance.IA Creative BalanceHosting
Outcome: Site launched 2nd November 2005.
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